Community Fundraising

Community Fundraising is a popular and resilient form of fundraising that attracts broad demographics. This book provides a comprehensive guide to community fundraising, covering strategy, planning, and key activities, with techniques on managing volunteers and stewarding participants. It is a valuable resource for fundraisers and events staff from small and large organizations, as well as senior charity staff and trustees considering a community fundraising strategy.

\n Format: Paperback / softback
\n Length: 224 pages
\n Publication date: 07 January 2019
\n Publisher: Directory of Social Change
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Community fundraising is a time-honored and widely embraced approach to securing financial support for various causes. Its resilience during economic downturns and its ability to appeal to diverse audiences have contributed to its growing popularity. There is a heightened interest in the diverse range of peer-to-peer and participatory fundraising activities that can attract new supporters and establish long-lasting connections with existing ones.

Despite this, there is surprisingly limited written material available on the diverse spectrum of community fundraising endeavors. This book aims to bridge that gap by bringing together the expertise of numerous seasoned community fundraisers. It encompasses strategic planning, volunteer management, and the essential elements involved in community fundraising, ranging from cash collections to small-scale and mass participation events. The guide offers practical techniques for effectively managing volunteers and nurturing fundraising participants.

Who will find this book most valuable? This book will serve as a crucial textbook for fundraisers and event staff from both small and large organizations. It will also be of immense interest to senior charity staff, CEOs, and trustees who are considering implementing a community fundraising strategy. By delving into the intricacies of community fundraising, this book will provide valuable insights and practical strategies for achieving financial success and making a meaningful impact in the community.

\n Weight: 598g\n
Dimension: 153 x 232 x 24 (mm)\n
ISBN-13: 9781784820343\n
Edition number: 2 New edition\n